APM Agentuur CEO, Evgene Glebov
Advertising is cool!
You’re
reading these lines because I’ve paid for it… No, not you. I’ve paid the media
you like to read. What for? I wanted to attract your attention to my startup,
called APM Agentuur, which you can find on www.adpays.me So, I, just like all the
others do, paid somebody else to buy your attention from them.
I
got a bit poorer, the media – a bit richer, and you will find out something new
if your read.
Let
me start with the question: Why the way advertising is delivered makes it bad?
Промо
I
like what I eat for breakfast. I do like what I eat for dinner as well. I like
my jacket and my shoes. I like waterparks, too! One fine day I found out
about these nice products, goods and services, offered to me by nice people.
Advertising helped me! Probably, your story is the same. So the conclusion we
can draw is that advertising is cool, it helps us discover the things we didn’t
know about.
But
what isn’t cool is how, where and when it shows up. It gets annoying, drives
you crazy, gets on your nerves, terrorizes, rapes your brain. It is intrusive,
dull, shameless, inappropriate and brassy, too. I’m sure you can add some more.
Ladies
and Gentlemen! The way advertising is delivered really sucks. And we call it a
business model and a monetization strategy.
I
visit my Facebook page – I get “monetized”.
Check
my Gmail – I get “monetized” there too. I am monetized everywhere and by
everyone.
They
shake me, as if I was a big wallet, and monetize, monetize, monetize…
And
you? Do you hear coins jingle?
It’s
high time we change the rules. Change the attitude towards advertising. Change
its place. Change the monetization strategy.
Let
advertisers pay to the receivers of their ads… Directly
This
is the key idea of my stratup.
You
will get the APM Board, provided by my agency, for free.
All
the advertisements that are shown on your board will pay you for your
attention. You’ll see only the ads that meet the criteria you set. You’ll get
90% of the profit, we’ll take only 10%.
Your
board is an anonymous place. Advertisers do not know what your name is, where
you precisely live. They know only the fact that there is somebody like you and
operate the data you provided in your profile. It make advertising completely
targeted and catered for every single individual.
Why
have I created APM Agentuur? I believe that the existing model of the
advertising and user interaction is comparable to walking on hands. Let’s stand
up on our feet! Get your free APM Board and your attention will be rewarded.
Translated from Russian: https://roem.ru/23-03-2015/189237/reklama-eto-zdorovo/
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